Experience12 is an independent, award-winning agency specialising in experiential marketing and events across the Video Game, Film & VOD sectors and we're taking on the London 10k in aid of the charity Special Effect!

The London 10K is SpecialEffect's longest standing fundraising event, and back in the day a hard core of games industry professionals made something of a name for themselves by completing the race dressed as their favourite video games characters - a tradition that has continued to this day!