Red for a Reason is a 31 day social media campaign created by Sydney makeup artist Danielle Butcher. Every day in July, Danielle wears a red lip and posts it across social media. Growing a trend, building a community and raising funds for WAGEC.

Our goal is $50,000 AUD. Every dollar goes directly to WAGEC, supporting women and children affected by domestic violence.

31 days. Red for a Reason. Join the movement.