Whitechapel Mission is dedicated to providing a lifeline to the poor and homeless of London, who struggle each day against hunger, poverty and exclusion. Our goal is to help people to help themselves, giving them the confidence they need to become independent, which we do through practical support and advice and by teaching them the life skills they need to succeed. We believe everyone deserves chance, regardless of their background, race or religion.

P&G Professional UK have set a 30/30/30 Challenge during November in order to raise funds for Personal Hygiene Kits - a practical gift for each guest who visits during the Christmas break. The 30/30/30 Challenge criteria includes participating in a variety of challenges that total 30 miles/30 hours during 30 days in November.