It’s time for another challenge! On the 26th - 28th of September we are bringing three brands of ITC Travel Group together, to cycle almost 300 miles between our main hubs, London, Bristol, and Chester. On the 26th & 27th of September, Jack Brooker (Rainbow Tours) and I (David Pointer, Inspiring Travel) will cover just over 140 miles from London to Bristol via Hungerford. On the 27th and 28th of September, Jim Molloy (Regent Holidays) will join us for the 160-mile ride from Bristol to our Head Office in Chester via Ludlow.

Help us help Alzheimer’s Research to raise essential funds for vital research into treatments, diagnosis, and prevention treatments. Every donation is appreciated and will keep us peddling to the end.

Every 3 minutes dementia steals a happily ever after. Research is the only chance of changing the ending for people affected by dementia.

Alzheimer's Research is the UK's leading dementia research charity. They exist for a cure.

Your donation helps their scientists and researchers find new ways to diagnose dementia, develop new treatments, and find a cure for dementia.

As the UK’s leading dementia research charity they have invested in more than 1,000 projects since 1998. Your support has allowed Alzheimer's Research to fund thousands of dementia researchers based across the UK and the world.

Watch and share their new film: https://bit.ly/ARUKForACure