My business partner and I are young entrepreneurs in Dallas that have built an incredible business via social media and we want to harness our reach to give back to the community. Now, more than ever, the world needs people to take the lead in organizing charitable events and with our influence on social media and in the DFW area, we decided to action. We are doing a Rolex giveaway to promote the opening of our new store and want to incentivize people to donate to be entered. By making it a requirement to enter, we will be able to raise significantly more than by simply asking for donations. Our goal is to raise $20,000 in one week.