I will be cycling 230 miles through the relentlessly hilly countryside of Cumbria and Yorkshire, from Whitehaven to Whitby to raise funds in support of GroceyAid, a charity dedicated to supporting employees past and present involved in the grocery trade.

GroceryAid have been providing Emotional, Practical and Financial support to grocery people since 1857. Unsurprisingly the last few years have been exceptional in terms of the number of people reaching out to them for help, with Covid, Energy and Price Inflation across the board affecting thousands.

I’m raising funds to ensure they can keep responding to those needs.