We’ve chosen to fundraise for Bliss because there are more than 100,000 babies born needing neonatal care every year and we want to make a difference to them. Every donation that’s made to this page brings Bliss closer to ensuring that every baby born premature or sick in the UK has the best chance of survival and quality of life. Bliss does that by supporting parents to care for their babies, campaigning for better neonatal care and enabling life-changing research.