Gwen Dennis

Gwen's Little Black Dress Initiative 2021

Fundraising for Junior League Of Charleston Inc
US$515
raised of US$500 target
Little Black Dress Initiative 2021, 22 March 2021
A week-long advocacy campaign using the iconic Little Black Dress to raise awareness of the effects of poverty in the Charleston community. All funds collected support the JLC's unique approach of addressing community needs with trained volunteers.

Story

Can one black dress worn for five short days create awareness about issues that affect others for a lifetime? The iconic Little Black Dress is usually thought of as just a fashionable wardrobe staple great for business or a fun night out. So why is the LBD at the center of an awareness campaign about poverty? This one outfit, worn for 5 consecutive days, is there to remind us of the struggle that so many women face as they strive to make a better life for themselves and their families. Many women only have one dress that they can wear and so wear it every day. Your kind donations allow the Junior League of Charleston to support women in their efforts to improve their situation in life.

Share this story

Help Gwen Dennis

Sharing this page with your friends could help raise up to 3x more in donations

You can also help by sharing this link on

About the campaign

A week-long advocacy campaign using the iconic Little Black Dress to raise awareness of the effects of poverty in the Charleston community. All funds collected support the JLC's unique approach of addressing community needs with trained volunteers.

About the charity

The Junior League of Charleston is an organization of women committed to promoting volunteerism, developing the potential of women, and improving the community through the effective action and leadership of trained volunteers.

Donation summary

Total raised
US$515.00
Online donations
US$515.00
Offline donations
US$0.00

* Charities pay a small fee for our service. Find out how much it is and what we do for it.