Every three minutes someone is diagnosed with dementia. Across the UK, families affected by dementia are struggling to cope. In January 2021 alone Alzheimers Society received over 8000 calls for support from people affected by dementia. Right now, our helplines are busier than ever. By taking part in Glow, you are helping us to shine a light on dementia and reach more people who desperately need our help. Once you donate, JustGiving will send your money directly to Alzheimer's Society, it's the most efficient way to raise money for life-changing support as it saves time and cuts cost for the charity.