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According to their website a Dorset Air Ambulance mission costs on average £2500 and they are flying ever more missions per year.
It is coming up to 10 years of covering Equestrian events and I have got know a lot of you. Thankfully nobody I know has needed their services but many of us will have heard of others that they have attended. Knowing that they are there is a reassurance.
If every rider we have ever photographed gave £1 it would easily pay for a mission so give what you can.