Sadly in the UK 15 babies will die each day in the UK – on average one baby every 90 minutes. Our #15babiesaday initiative that is being launched during Sands Awareness Month in June highlights this and invites you to take part in a #90minutechallenge to help save babies’ lives. Could you imagine your lives changing for ever in the time it takes to watch a football match or watch Disney's The Jungle Book? Each day on average 15 families will experience the stillbirth or neonatal death of their precious and much loved baby.     

How can you help? Sign up to our #90minutechallenge and take the number 15 and turn it into something positive. Raise awareness of the fact that 15 babies every day in the UK are stillborn or die shortly after birth. Download our 15 themed fundraising ideas and let your imagination run wild! Set up a JustGiving page and contribute towards our £15,000 target.

Request a Sands Collection Box Save just 50p a day, or the cost of a couple of coffees each week, during the month of June. Order a Sands cardboard collection box from fundraising@sands.org.uk 

Make a Regular Donation Set up a regular donation to Sands – a donation by direct debit is the most cost effective way to donate to Sands. Contact us at supportercare@sands.org.uk for more information. 

Text your donation You can donate to Sands #15babiesaday by texting BABY15 followed by the amount you wish to donate, to 70070. You can donate £1, £2, £3, £4, £5 or £10, giving up to a maximum of £30 per day. For example, to donate £10, text the following to 70070: BABY15 £10    

How will your donation help? Just £30 will ensure a family receives a Sands memory box with bereavement support materials to help them build precious memories to last a lifetime – that is £1 a day in June. With your amazing help we can raise vital funds to help support anyone affected by the death of a baby and research into the reasons why so many are dying.

Find out more.