Best Beginnings is a partner of The Heads Together campaign, aiming to change the national conversation on mental wellbeing, tackling stigma, raising awareness, and providing vital help for people with mental health challenges.

Best Beginnings supports all parents across the UK in giving their children the best start in life. There are many factors including ethnic and socio-economic factors which contribute to making child health a postcode lottery in the UK with a baby born in Wolverhampton being 4 times more likely to die in its first year than a baby born in Bath.  

We support parents through innovative resources including our free Baby Buddy app. Baby Buddy is a mother’s personal baby expert who will guide her through pregnancy and the first six months of her baby’s life. It has been designed to help mothers give their babies the best start in life and support their health and wellbeing.

Baby Buddy has been created with mums, midwives and doctors, which means that the information is reliable, accurate, and is available 24 hours a day.

Becoming a mother is a time of heightened emotions. For many women the dominant emotions are positive ones, but around 2 in 10 women develop a mental illness during pregnancy or within the first year after having a baby and experience temporary feelings of low mood including unhappiness, loneliness and anxiety. For some women these feelings may be severe enough to be a clinically diagnosable mental illness, and some women already have a history of diagnosed mental illness when they become pregnant.

Best Beginnings' Out of the Blue films project helps to raise awareness and reduce stigma around perinatal mental health issues.

For more information about Best Beginnings and Baby Buddy click on:

http://bit.ly/alisonintrotobabybuddy