Every three minutes in the UK, someone develops dementia, and it doesn't just affect the person with the diagnosis everyone around them, from family to friends, is impacted too.

Dementia UK is the specialist dementia nursing charity, providing life-changing support to families affected by all forms of dementia. Its nurses, known as Admiral Nurses, are there when families feel exhausted, overwhelmed and alone. Working on the free national Dementia Helpline, in virtual and face-to-face clinics, and in the community, they are a lifeline when families do not know where to turn.

Dementia is a huge and growing health crisis. By 2025, it is predicted that one million people in the UK will be living with the condition. Dementia UK urgently needs to grow the number of Admiral Nurses so more families can access their expert, compassionate support.

Westerleigh Group is the UK's largest independent owner and operator of crematoria with 40 sites across England, Wales and Scotland. We have a long history of supporting communities and helping to improve the lives and welfare of those in need. We pride ourselves on providing exceptional care, a value that we share with Dementia UK.

We understand the importance of the support that Admiral Nurses provide to families throughout all stages of dementia. We want to help make a difference and have committed to raising £300,000 to support Dementia UK in expanding its network of Admiral Nurses and ensuring they can support more families affected by dementia

We hope that our fundraising activities will inspire others to join in with us and help Dementia UK and its specialist nurses to continue their vital work.