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Established n 1994, Youth Sport Trust is devoted to changing young peoples lives through sport by delivering physical education and other sporting opportunities. Speaking about his passion for the cause, Joe said: "I grew up in an underprivileged area in Leicester, where opportunities were few and far between, but football gave me a way out and a chance to be different.
"Sport gave me the chance to follow something - be something. While chasing my childhood dream of becoming a footballer, I learnt a type of discipline and focus, which I am grateful to have today. I want U Fit to assist in giving other children an opportunity through this charity.
What your donation can do:
- £20 pays for innovative sports equipment
- £30 helps a young disabled person take part in sport
- £50 supports sports development overseas
- £350 pays for a sporting superstar to inspire a group of children